Being a good product manager means championing the voice of the customer while advancing broader business goals. At the same time, you have limited resources and can’t do everything at once. That’s where product strategy comes in.

This template aims to make the product strategy process feel a bit more tangible. It is paired with a sample product strategy from Productboard. The example focuses on actionable, customer-centric problem solving rather than simply listing problems or solutions at face value.

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